Posts Tagged ‘Assemble’

Every new copywriter starts with a “lightweight” portfolio, but there are ways to build it quickly.

My own method was to write free for an organization in return for samples. In my case I wrote the press releases and monthly newsletter for the (now defunct) Oregon Direct Marketing Association.

This not only gave me samples for my portfolio, but it got my name in front of the membership and led to my first actual jobs for Norm Thompson (a local cataloger), Stash Tea, a bank, a landscaper, and other small and mid-size businesses. I also wound up on the Board as Publicity Chairman, which led to business relationships I still earn from these many years later.

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